Matthew Kinsey
Graphic Designer
I am a Graphic Designer at Perfect Portal, where I create engaging visual solutions across digital and print. Alongside my full-time role, I also take on freelance commissions, giving me the opportunity to work with a variety of clients and creative challenges.
I am passionate about continually developing my skills and expanding my knowledge of design. I enjoy taking ownership of projects from concept through to completion, collaborating with others, and contributing thoughtful ideas that strengthen both the creative process and the final outcome. Adaptable, approachable, and collaborative, I thrive in team environments while remaining confident in managing my own workload.
Experience
Experience
Branding
Building and strengthening brands is one of the areas I enjoy most. I love developing brand identities that create a strong visual presence and communicating a brand's personality through carefully considered design. From logos and typography to colour palettes and supporting assets, I enjoy crafting cohesive visual systems that leave a lasting impression.
Experience
Digital Collateral
As audiences increasingly favour digital-first experiences, I enjoy designing marketing collateral that is engaging, accessible, and effective across digital platforms. This shift has encouraged me to think creatively and explore new ways of capturing attention while delivering clear and meaningful communication.
Experience
Print Collateral
Although digital design continues to grow, print remains an essential part of effective visual communication. I enjoy exploring different print finishes, materials, and production techniques, and I find it rewarding to see a project come to life as a physical product. Thoughtfully designed print creates memorable experiences and offers audiences a tangible connection with a brand.
Experience
Social Media
Social media provides an opportunity to showcase creative work while understanding how audiences engage with design in real time. I enjoy creating content that is both visually engaging and strategically effective, while using audience feedback and performance insights to continually refine my work.
Experience
Signage
Designing signage presents a unique challenge that requires clear communication within limited space. I enjoy simplifying complex messages into visually impactful designs that are easy to understand, capture attention, and guide audiences effectively. Balancing clarity, hierarchy, and aesthetics is key to creating signage that performs its purpose while remaining visually engaging.
Experience
Product Design
Over the past year, I have developed a growing interest in product design through my current role. Collaborating more closely with the Product team has given me valuable insight into user experience, interface design, and the importance of designing with users' needs in mind. This experience has broadened my perspective and strengthened my ability to create design solutions that are both visually appealing and user-focused.
